08:30 - 09:10- Registration, refreshments, and networking
A chance to connect with senior leaders from across sport, physical activity, health, education, local government, facilities, investment and the wider active economy before the conference begins.
09:10 - 10:45 Morning Plenary Session I (CottonTheatre)
Investing In Sports and Physical Activity Conference.
Policy, Strategy and the 2027 Opportunity Landscape.
09:10 - Welcome to the Investing In Sports and Physical Activity Conference:
Conference Chair
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As the sector looks ahead to new funding requirements, changing expectations and increasing pressure to deliver long-term value, this conference will ask what it will take to build a more economically sustainable future for sport and physical activity.
09:20 - The National Investment Picture: Where sports and physical activity sit now.
Jason Fergus, Chair of the Investment Committee, Sport England (confirmed)
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Overview of current funding sources and where the gaps lie.
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The case for evolving sport from grant dependency to sustainability.
09:40 - Who Pays for Prevention? Making the case beyond the sector.
Speaker to be confirmed
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Why sport and physical activity must be seen as part of the prevention solution.
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How the sector can make a stronger case to health, local government and other strategic partners.
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What other sectors need to see before they commit funding or support?
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Why prevention remains one of the greatest untapped opportunities for future investment.
10:00 - 2027 Starts Now: Where the next opportunities for investment, commissioning and partnership will come from.
Speaker to be confirmed
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How the funding and commissioning landscape is shifting
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Which partnerships and propositions are most likely to attract support?
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What organisations need to do now to become opportunity-ready.
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How delegates can position themselves ahead of 2027.
10:20 - Headline Partner Perspective: backing the sector’s next phase of growth.
Speaker to be confirmed
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Presentation topics to be confirmed
10:45 -11:15 - Coffee, Refreshments, and Networking
Served for all attendees
11:15 - 12:40 - Morning Plenary Session 2 (Cotton Theatre)
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Investing In Our Futures.
11:15 - Workforce, Leadership and Economic Resilience.
Tara Dillon, Chief Executive Officer, CIMSPA (confirmed)
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The role of leadership and professional standards in creating economic sustainability.
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How the sector needs to evolve from operational to financial resilience.
11:40 - Speaking the Language of Investment, Wellbeing and Public Value.
Will Watt, Managing Director, State of Life. (confirmed)
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Why evidence matters when building partnerships and attracting investment.
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How the sector can better articulate social value, public value and long-term return.
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What decision-makers outside the sector need to hear.
12:00 - 12:40 Masterclass Presentation.
Presentation topics to be confirmed.
12:00 - 12:40 Masterclass Presentation. (Cotton Theatre)
New ideas, practical models and lessons from the field
12:00 - Masterclass Presentation (Conference Room)
New ideas, practical models and lessons from the field
12:45 - 14:00 Lunch and networking. Opportunities for attendees to connect, share insights and explore potential collaborations.
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2-course buffet lunch
14:00 - 16:15 Afternoon Plenary Session (Cotton Theatre)
Diversifying Income
14:00 - Panel Debate - Beyond grants: what does a sustainable funding model actually look like?
Panellist to be confirmed.
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What should still be grant-funded, and what should not.
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How organisations can diversify income and strengthen resilience.
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Where commissioning, earned income, investment and partnership can play a greater role.
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What realistic sustainability looks like in practice.
14:45 - From Dependent to Investable: Practical routes to financial sustainability.
Pete Maguire, Managing Director, Sporting Assets (confirmed)
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How organisations can strengthen their commercial and financial foundations.
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The role of enterprise, blended finance and investment readiness.
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What makes a project or organisation more attractive to funders and investors?
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How leaders can move from ambition to credible delivery.
15:10- Comfort Break and light refreshments.​​
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Time to stretch the legs!
15:30- Afternoon Plenary Session II. (Cotton Theatre)
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Who should lead the economic future of the sector?
15:30 - Media’s Role in Participation Activation.
Speaker to be confirmed.
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Why visibility alone does not always lead to increased participation.
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How media and broadcasting could support more meaningful pathways into activity.
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Whether commercial value created around sport can do more for communities and movement.
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What the sector can learn from media, storytelling and audience engagement.
15:50 - Education as an Economic Engine: How colleges and universities can shape the sector’s future.
Speaker to be confirmed.
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Why HE and FE should be seen as investors in participation, workforce, facilities and place.
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How education can support stronger local partnerships, healthier communities and more sustainable delivery models.
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What colleges and universities can do to build participation habits that last beyond education.
16:10 - From Worthy to Investable: Unlocking new capital for sport and physical activity.
Speaker to be confirmed.
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Why the sector must reduce its reliance on fragile grant cycles.
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What investors look for in credible, outcomes-driven projects.
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How sport and physical activity can attract more long-term capital.
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What organisations need to do to become investment-ready.
16:30 - Questions and Answers -
A final chance to reflect on the day’s main themes, explore audience questions and draw out the actions, opportunities and partnerships that could help shape the sector’s next phase.
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16:45 - Conference Closed
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Thank you for supporting the Investing In Sports and Physical Activity Conference.