Making Girls’ Sport Easier to Find. The Story Behind Girls in Sports.

Girls in Sports was created from a simple but important realisation: while there are many clubs, programmes, and opportunities available for girls and women in sport, they are often far too difficult to find.

This became clear through personal experience. While trying to find a sports club for twin girls, it quickly became apparent just how fragmented the information was. At the same time, the same question kept appearing on social media from other parents: “Does anyone know of a local club for girls?”

That repeated question highlighted a wider issue. In many cases, the problem is not that opportunities do not exist. It is that they are not visible enough, not easy to access, and not brought together in a way that helps families know where to begin.

Too often, information about clubs and activities is scattered across websites, social media pages, community noticeboards, and word of mouth. For busy parents, schools, and community groups, this can make finding the right opportunity feel harder than it should be. And when access is difficult, girls can miss out on the physical, mental, and social benefits that sport can bring.

From that challenge, the idea for the Girls in Sports App Directory was born. The aim is simple: to bring everything together in one place. It is a platform designed to help girls, women, schools, and communities easily discover sports clubs, programmes, and opportunities across the UK.

But Girls in Sports is about more than signposting activities. It is about strengthening the wider grassroots sport landscape. By helping clubs become more visible, the platform can support participation and growth. By connecting clubs with businesses interested in sponsorship, it also opens the door to new forms of support that can help local sport thrive. Alongside this, Girls in Sports is committed to championing women-owned sportswear brands, giving them greater visibility within a growing and engaged community.

At its heart, Girls in Sports is about making sport more visible, more accessible, and more inclusive. It is about removing unnecessary barriers and helping every girl and woman feel that there is a place for them in sport, whether they are taking their very first steps into activity or looking for new ways to stay involved.

By bringing together opportunities, support, and visibility, Girls in Sports is helping to create a stronger future for girls’ and women’s sport across the UK.

To find out more, visit www.girlsinsports.co.uk